About.
EMBRACING THE JOURNEY
Every aspect of life creates experiences and opportunities to learn and expand the soul. The more I live and experience, the more I realize all things are possible.
At this stage in life, I am most at home surrounded by my military brothers, flying or jumping out of airplanes, sitting in meditation circles, or creating media. Having the disposition to work hard, embrace adventure, and simply say yes has created an ever-evolving life that I’ve come to love.
My adult life began as a Paratrooper in the 82nd Airborne. After military service, I earned a degree in Biology and spent several years working as a microbiologist before transitioning into public relations. For the past 15 years, I’ve managed media relations and marketing for a number of incredible brands in the outdoor industry.
I’ve been fortunate to work alongside brilliant minds and extraordinary teams throughout my career. What I do today wouldn’t exist without the people I’ve learned from and built alongside over the years. In parallel, a long-standing passion has been building the foundation of Ascended Path — a mindful, experience-based platform created with my wife of over 21 years, Holly Semanoff.
Other life experiences include being named Ironman Magazine’s Fittest Couple in 2005, which led to several magazine features and an appearance on stage at Universal Studios. In 2007, I began working as a skydiving and paragliding tandem instructor, performing demonstration jumps at venues such as Daytona and Texas Motor Speedways, BYU and Dodgers Stadiums, night jumps over Las Vegas and Los Angeles, and countless events around the country.
Life.
SNAP SHOTS.
Professional Life.
NATURAL FLOW MATTERS.
There’s a flow in life that guides us through its twists and turns. This flow inspires my professional life — from the timing of a phone call, to the details of an email, to the shape of the next marketing campaign.
01. MEDIA RELATIONS.
Strong relationships within the industry go further than a simple business proposition. Over time, these relationships have grown into genuine friendships built on mutual respect, not only for the work we do together, but for who we are as people.
When trust exists on both sides, conversations become more meaningful, stories become clearer, and the right messages find the right audience.
02. PHOTOGRAPHY.
More than 20 years of capturing images across a wide range of environments has shaped a craft that continues to evolve. There’s a kind of quiet magic when natural light paints a scene just right, and it’s paired with the patience, equipment, and technique to capture it honestly.
Photography has become both a creative outlet and a practical extension of my work, supporting storytelling, launches, and long-form narratives.
03. Business Development.
I’ve spent a lifetime collecting and connecting dots, and there are few things I enjoy more. Bringing the right people together — and watching what they create — is deeply energizing.
Many meaningful relationships and collaborations have grown from these connections, and the possibilities that emerge from them continue to unfold.
Much of what I do professionally begins with conversation and unfolds through trust, clarity, and shared momentum..
Interests.
RECHARGE THE SOUL.
I’ve implemented mandatory play time in my life because when I recharge my soul, everything else falls into place. Inspiration flows, productivity increases, and life becomes fulfilling once again.
TAP INTO THE UNLIMITED
Making time for what is truly enjoyable reconnects me to a steady source of peace, clarity, and inspiration. This practice has become a foundation for a personal and professional life that feels sustainable over the long term.
When energy is nurtured intentionally, everything else flows more naturally.
Books.
LASTING IMPACT.
There are a few books or experiences that have made a lasting impact on how I engage in the process of life. I don’t have room to share them all but the books below have stuck with me to this day.
Surrender Experiment
by: Michael Singer
This book is a perfect example of how surrendering to the flow can unfold the most unbelievable life. When I notice I’m forcing life I remember this book.
Good To Great
by: Jim Collins
This was part of a book club project that one of the leadership teams I’m part of, read as a group. This is a must-read for anyone running a business or is part of any leadership team. Several years after reading this I still find myself pulling valuable insights that I am able to implement.
Body Of Light
by: Holly Semanoff
This book is one of the best introductions to energetic anatomy around. Holly took 10 years of reading scientific literature, living the science of yoga, and her personal experiences and compiled everything in this easy-to-read book. If you have any interest in understanding the non-physical aspects of yourself then this book is for you.